I have a Twitter account, although I don't really tweet. It just hasn't worked for me so far. Plus I'm not in the mood to add another social media venue into my schedule. Every once in a while I get a notice that someone's started following me and I just feel sorry for whatever friend it is because they are going to be seriously bored if they watch my account.
But today I got a notice that Kiehl's is following me. WTF??? Seriously?!? I can only assume that this means Kiehl's ran some program where it hunted down emails of customers on Twitter. That seriously creeps me out. I guess it shouldn't - but it strikes me as somewhat disingenuous. I mean - I feel quite certain that Kiehl's doesn't give a flying fig whether I'm in a business meeting or shopping for a ficus.
So...why are they following me? Stalking customers must be the new American marketing plan. Are they going to start driving by my house at night too?